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Alex Eala endorsements: facts and the fake news that followed

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Rising tennis star Alex Eala has built a strong portfolio of brand partnerships. Yet false claims about luxury contracts and multimillion-dollar offers have repeatedly surfaced online.

 

MANILA — Alexandra “Alex” Eala’s rapid ascent on the global tennis stage has made her one of the Philippines’ most visible young athletes. Her discipline and talent have attracted endorsements from respected companies. At the same time, her name has been repeatedly tied to fabricated sponsorship stories that thrive on social media and often overshadow her real achievements.

 

Verified endorsements

Eala’s roster of genuine partners reflects both her Filipino roots and her growing stature in international sport.

Globe Telecom signed her as an ambassador at only eight years old. Babolat supplies her Pure Aero 2023 racket, while Nike outfits her on court. The Bank of the Philippine Islands highlights her as an endorser promoting discipline and financial literacy, and in July 2025, she was introduced as ambassador for Locally Juice.

Together, these partnerships provide crucial support as she builds her professional career.

Debunked claims

The endorsements she has secured have been overshadowed at times by false reports.

A Facebook post alleging that Wilson had offered her a US$45 million contract was debunked by fact-checking outlets. Rumors of a Yonex racket engraved with “Philippine Icon” are untrue, as she remains under contract with Babolat.

Social media claims of an Emirates Airlines sponsorship were also flagged as fake, with no official announcement to back them.

Why the fakes persist

Observers note that misinformation flourishes around Eala because of the prestige of global brands, the allure of exaggerated figures, and the pride Filipinos feel in seeing one of their own linked to international recognition.

In a fast-moving social media environment, unverified claims often spread faster than the steady confirmation of real deals, and gaps in coverage of sponsorship contracts leave room for falsehoods to circulate before they are corrected.

Protecting the narrative

Eala’s real story is already inspiring. She has collected Grand Slam junior titles, climbed steadily in the WTA rankings, and secured endorsements from trusted companies that recognize her discipline and talent.

Still at the beginning of her professional journey, she continues to affirm her potential through legitimate partnerships that provide both support and credibility. That promise was further validated in Guadalajara this year, when she captured her first WTA 125 singles title. The victory made her the first Filipina to win a WTA Challenger-level event, a milestone that underscores both her historic rise and the promise of what lies ahead.

As her career develops, separating fact from fiction will be essential not only for her brand, but also for the integrity of Philippine sports narratives.

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Tennis News Roundup: Iga Swiatek called out after ‘disrespectful’ gesture at WTA Finals after crushing loss; Question about Novak Djokovic’s ATP Finals spot gets important update

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Fans online have denounced Iga Swiatek for not shaking the chair umpire’s hand after her embarrassing WTA Finals loss to Elena Rybakina. The president of the Italian Tennis Federation (FITP) has assured fans that Novak Djokovic will play the ATP Finals.

Jannik Sinner self-contradicts while expressing happiness at replacing Carlos Alcaraz as the World No. 1 after winning the Paris Masters. Russian player Anastasia Pavlyuchenkova says she was wrong about Alcaraz’s pretentiousness before meeting him. Martina Navratilova calls out US President Donald Trump for saying he looks much better than New York City mayoral candidate Zohran Mamdani.

On that note, let’s explore the stories of the day:

#1. Fans slam Iga Swiatek for cold-shouldering umpire after WTA Finals loss to Elena Rybakina

Despite winning the first set of her round-robin WTA Finals clash with Elena Rybakina, Iga Swiatek lost 3-6, 6-1, 6-0 on Monday, November 3. Fans online came down heavily on the Pole, who skipped shaking the chair umpire’s hand after the match.

This was the second match for both the ‘Serena Williams Group’ players. Earlier, Swiatek and Rybakina had secured comfortable wins against Madison Keys and Amanda Anisimova, respectively.

As soon as the last point was completed, the two players greeted each other at the net. Rybakina proceeded for the traditional handshake with the chair umpire. However, a visibly frustrated Swiatek headed straight to her bench. Fans criticized her for this, especially since there were no errors or bad calls in the match.

“How disrespectful not to shake the hand with the chair umpire. Like at the Olympics after the loss against Zheng,” a user wrote.

“I get being upset with yourself but the umpire has nothing to do with you sending forehands out to Mars. It’s just disrespectful; be as mad as you like but respect the rules of the game,” another fan wrote.

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Carlos Alcaraz Warned He May “Never Beat” Jannik Sinner Again if He Doesn’t Adapt

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For the last few years, Carlos Alcaraz and Jannik Sinner have been tennis’ most thrilling promise—two prodigies rewriting the future with breathtaking speed, fearless firepower, and the unshakable belief that destiny had room for both. But as 2025 heats up, the balance of that rivalry seems to be shifting a bit—and one of Italian tennis’ most respected voices has issued a stark warning for the Spaniard. From the outside, their rivalry appears to be a fireworks show destined to blaze for a decade. Yet to Adriano Panatta, the man who once lifted Roland Garros (1976), the plot has taken an unmistakable turn. With Sinner’s recent heroics, he believes Alcaraz is stepping into dangerous territory.

Although Alcaraz has a 10-5 edge over Sinner in their H2H and he has already secured four wins against the Italian in their five meetings in 2025, the 75-year-old tennis legend looks a bit concerned with Alcaraz’s recent performances. On one side, we saw Sinner lifting the Paris Masters title by defeating Felix Auger-Aliassime in the final by 6-4, 7-6(4). But then on the other side, Alcaraz suffered a shock defeat to the Brit Cameron Norrie in his opening match of the Paris Masters. This defeat ended his and Sinner’s run of playing in the finals at five consecutive tournaments they’ve competed in. Reacting to this defeat, Alcaraz had claimed, “I did not feel well today. I had no feeling on the court and made too many errors.”

He was quite disappointed with his level in that match. Tennis legend Jim Courier compared this defeat to his earlier setback against David Goffin in Miami, and while sharing his thoughts on his 54 unforced errors in that match, Henman went on to add that he feels Carlos Alcaraz sometimes enters what he called “kamikaze mode.” Recently, in an interview with La Dominica Sportiva, Panatta heaped praise on Sinner for his experimentations with drop shots and serves, and he also claimed that Sinner now looks much more relaxed on court. He further added, “He (Sinner) has become almost unbeatable now. Alcaraz could have a bad day and lose, but that never happens to Jannik in the first or second round. Either he loses in the final or he gets injured. So Carlos has to be careful: either he stays focused or he’ll never beat him again.”

It’s a statement that feels less like criticism and more like a challenge—a call to Alcaraz to safeguard the throne he once claimed with fearless swagger. Because today, Sinner isn’t the hunter anymore. He’s the standard. The machine. The one who shows up week after week, crafted not just from talent but from steel-edged discipline and a mind that refuses to blink. How has his performance been in comparison to Alcaraz in 2025, though?

Sinner now owns the fifth-most Masters 1000 titles among active players with five. Carlos Alcaraz has 8, and hence he’s in second place in that list (after Novak Djokovic—40). Jannik Sinner has won a big title in every 6.3 tournaments he has played in his career, and that number is 3.9 for Alcaraz.

Both these players have had an outstanding season this year, but who’ll have the last laugh at the Nitto ATP Finals, which kick-starts on November 9?

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Carlos Alcaraz’s Cheerful Attitude Left WTA Star Doubting His ‘Manners’: “I Just Have Drama”

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What stands out most about Carlos Alcaraz, beyond his divine talent and superhuman shot-making, is that ever-present smile: a constant companion whether he wins a point or loses one. Always gracious, always glowing, the Spaniard radiates joy even in battle. “Having a smile on my face is the key to everything I do. I smile a lot when I play and that reflects on my game,” he even told Le Figaro. Yet ironically, that same smile once worked against him, as WTA star Anastasia Pavlyuchenkova confessed she didn’t like Alcaraz when they first met, all because of that relentless, unforgettable grin.

Anastasia Pavlyuchenkova, who closed her season after the US Open and currently sits at world No. 47, recently offered a candid reflection on her first encounter with Carlos Alcaraz. The Russian star admitted that her initial impression of the young Spaniard was far from flattering. What many perceive as Alcaraz’s charm and positivity once struck her as something less genuine. Yet, time and experience have reshaped her view entirely.

Speaking on a recent episode of the Box podcast, Pavlyuchenkova opened up about that turning point“After that I really took a liking to Alcaraz,” she confessed. “Because somehow, well I don’t really know, I didn’t really like his manner, because it seemed to me that he had a bit of a pretence, he smiles all the time.”

She elaborated further, laughing at her own skepticism. “I think, ‘How is that possible?’” she said, comparing his sunny demeanor to her own fiery disposition. “Well, I compare myself, I have just drama there all the time when I play. I think, ‘How is it possible?’, he smiles at his team all the time—it’s too much.” Over time, though, her perspective evolved, and what once seemed excessive now appears admirable. Pavlyuchenkova ultimately acknowledged that her opinion of the world No. 2 has shifted for the better.

Interestingly, that “too much” smile has also charmed Alcaraz’s peers on the ATP Tour. Stefanos Tsitsipas, for one, has openly praised the Spaniard’s radiant presence. After a practice session with Alcaraz in 2023, Tsitsipas said, “I owe a lot to Carlitos, because he’s such a breath of fresh air. The fact that just he’s so competitive and he’s always with a smile on his face, and almost so much charisma to him and so much positive energy that he distributes. I think that’s contributed a lot to his growth as a tennis player and his consistency too.”

Alcaraz himself has never shied away from acknowledging the power of his smile. “I’m winning all the time because I am smiling,” he once said with his trademark grin, later adding, “And I always said that smiling for me is the key of everything, you know.” His attitude, disarming and infectious, has become a defining part of his identity, a weapon as sharp as his forehand.

Even in defeat, Alcaraz radiates the same unflinching positivity. After his heartbreaking Wimbledon final loss to Jannik Sinner this year, he stood on Center Court still smiling, applauding his rival, and soaking in the moment with grace and humility. It’s a trait few can master, but one that’s fast becoming his signature.

Though his latest Paris Masters campaign ended with a surprising second-round defeat to Britain’s Cameron Norrie, Alcaraz’s aura remains untarnished. Yet, despite the Spaniard’s trademark composure on court, his early-round struggles at the Paris Masters have stirred bold judgments and sharp verdicts from voices beyond the tennis world.

Journalist delivers brutal take on Carlos Alcaraz’s Paris exit

French tennis journalist Benoit Maylin didn’t hold back on the latest episode of Sans Filet. With piercing honesty, he dissected Carlos Alcaraz’s demeanor in Paris, stripping away the polish to reveal a side fans rarely see. “I didn’t like Alcaraz’s attitude. I didn’t like that body language where he gets angry, he tells himself he won’t make it… Now, he has to prove that he can manage to win even when playing poorly,” Maylin declared, his words cutting through the noise like a clean forehand winner.

He went further, drawing comparisons to the giants who came before“Nadal, Federer, or Djokovic didn’t always play sublime tennis, but they managed to win because they fought with the humility of a battle. Rafael Nadal would never have had such an attitude on the court. Be careful not to get a little big-headed,” he warned.

The criticism stemmed from a night in Paris that felt strangely out of rhythm. From the opening rallies under the bright glare of La Défense Arena, something in Alcaraz’s energy seemed misaligned. The Spaniard, known for his electric presence, looked muted, as though wrestling his own reflection.

His forehand, normally a weapon of destruction, faltered again and again. Though he managed to edge Cameron Norrie 6-4 in a tense 52-minute first set, the usual fire was missing. He was leading, yes, but the dominance that defines him was nowhere to be found.

Across the net, Norrie smelled opportunity. Having beaten Alcaraz twice before, he dug in deep, countering power with precision. As the second set began, the tide turned sharply. Alcaraz’s game spiraled into chaos, 19 unforced errors, a cascade of missed chances, and growing frustration.

By the start of the third, the mask slipped. Turning to his coach, Juan Carlos Ferrero, Alcaraz vented“I don’t feel anything. Zero! It’s worse than Monte-Carlo. The only thing saving me is my serve. I’m doing everything wrong.” Ferrero, calm and steady, replied, “Everything? Look at what you’re doing well, correct the rest.” But the fire had dimmed.

Now, as Alcaraz regroups for the ATP Finals, the script flips once more. A looming showdown with Jannik Sinner awaits, two young titans chasing not just a title, but the right to end the season as the sport’s true No. 1.

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