Entertainment
PGA Tour Star Adamant Brooks Koepka, Rahm’s Return Won’t Fix Jay Monahan’s Headache: ‘Need Better Product’
Ah, the new year started the hopes of something better, but wait, what do we smell? Is that another drop in PGA Tour ratings? That’s right, ladies and gentlemen, the viewing numbers for the latest tournament are in, and they’re not exactly what the PGA Tour would have hoped for. Sepp Straka’s win at the AmEx on Sunday drew a modest 232,000 viewers on Golf Channel, a significant drop from last year’s 534,000 viewers who tuned in to watch Nick Dunlap make history as the first amateur winner on tour in over 30 years. Even two years ago, Jon Rahm’s win attracted 391,000 viewers, a number that now seems like a distant memory. The decline in ratings is a worrying trend for the PGA Tour and one that they’ll be eager to reverse in the coming months.
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Join us on WhatsAppPGA Tour pro—Byeong Hun An took to Twitter to express his concerns about the future of the sport, and it’s clear he’s not alone in his worries. An thinks that the merger with LIV golfers like Jon Rahm and Koepka might not be the magic solution to boost ratings, predicting that while there might be an initial surge in interest, viewership will eventually drop off again. “It looks that way. I don’t think bringing the players from LIV will help it massively. We will see the rating go up the first couple and start dropping again”, he wrote.
An believes that what’s really needed is a more compelling product, with more golf and fewer commercials. “I do agree the game will be healthier and better with the deal but I think we need a better product, more golf to be shown, less commercial, etc. ” He’s not sure what that would look like, but he’s hoping someone, somewhere, has a brilliant idea to revitalize the sport and make it more engaging for fans.
But how is Jay Monahan planning to help the continuous cycle of decreasing viewership? Well, he may have some plans.
PGA Tour Commissioner Jay Monahan is walking a thin line as he tries to downplay the alarming decline in TV ratings. When asked about the freefalling numbers, Monahan deftly shifted the focus to the Tour’s “overall consumption” being up, citing aggregate metrics that are harder to quantify. “I think when you look at 2024, it’s important to note, and I’m going to note it, that overall consumption across our platforms in aggregate is up,” Monahan said. “That’s a really good sign for the PGA Tour and the engagement that we have with our fans.” While this response may seem like a clever spin, it’s clear that Monahan is trying to divert attention away from the dismal TV ratings. The numbers are undeniably bad, with a reported 15-17% drop in viewership from 2023.
Monahan’s strategy is likely driven by the fact that the PGA Tour is locked into its TV contracts with NBC and CBS until the end of the decade. With billions of dollars at stake, Monahan is wisely choosing not to undermine the Tour’s position by acknowledging the severity of the ratings decline. Instead, he’s opting to emphasize the positives, such as the growth in reach and consumption, in an effort to stabilize the ship. “Nielsen itself is currently looking at its own system and will be announcing changes to its system,” Monahan added. “When you look at reach at the PGA Tour, when that comes out, you’re likely to see a double-digit increase in reach from the PGA Tour, as they’ve been able to further dig into the intelligence that they are now capable of receiving through other partners.” However, the reality is that the PGA Tour needs to address the underlying issues driving the decline in TV ratings, or risk facing a more permanent slump. So, what do you think Monahan’s strategy will work in the 2025 season? Let us know in the comment section below!
Entertainment
Paige Spiranac’s surprising NFL fandom confession triggers heated debate over loyalty, authenticity, and fan culture
The 2026 NFL Draft starts Thursday night in Pittsburgh, and the spotlight isn’t only on prospects and front offices. Golf influencer Paige Spiranac has again found herself pulled into NFL conversation, this time for her open support of multiple teams.
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Join us on WhatsAppWith the Steelers hosting the first round, her long-standing connection to Pittsburgh has resurfaced. But it’s not just about hometown ties. Her broader fandom, which stretches beyond one franchise, continues to draw mixed reactions at a time when fan loyalty is often treated as non-negotiable.
Paige Spiranac roots for 2 NFL teams: Who are they?
Paige Spiranac has never hidden where her loyalties lie, even if they don’t fit the usual mold. She has consistently pointed to her roots while leaving space for other allegiances.
“Both my parents are from Pittsburgh so I’ve been a Steelers ..fan since the day I was born. I also love the Bills. It’s a complicated relationship…Who’s your team?” she previously asked her followers. It’s a candid admission, one that reflects personal history more than calculated fandom.
Still, the reaction has been sharp. NFL culture tends to rew ..
Entertainment
Quiet moments on the course can say a lot about what’s coming next.
Sometimes the most important work happens when nobody is really watching.
Lexi Thompson was out on the 18th green, working through her putting during a practice round ahead of the Chevron Championship in Houston.
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Join us on WhatsAppIt’s a simple scene, but it shows the kind of quiet preparation that goes into these big tournaments—getting the feel of the greens, adjusting to conditions, and building trust in every stroke.
These are the small details that can shape how a player starts when the pressure kicks in.
Entertainment
Predicting what will happen to Bryson DeChambeau and Phil Mickelson if LIV Golf collapses
It looks like LIV Golf is over.
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Join us on WhatsAppThe Saudi Public Investment Fund has reportedly decided that this league simply isn’t worth the hole it’s burning in their pocket, and they’re pulling funds at the end of 2026.
That gives them less than a year to seek new investment. While CEO Scott O’Neil seems confident, it’s going to be extremely difficult to secure funding for a league that is operating at such eye-watering losses.
So this probably pulls the curtain closed on one of the most turbulent, frustrating, confusing, and ridiculous eras in golfing history. Hopefully, we can all return to some reality after the year is over.
But there is still so much uncertainty surrounding golf’s future thanks to this. Brooks Koepka and Patrick Reed saw the signs early and jumped ship, but they did that with some leverage. So what on earth is going to happen to the rest of these players who didn’t take the olive branch when it was offered to them?
Feelings will be hurt, and careers will be ended. Let’s take a look.
Jon Rahm rejoins the PGA Tour
Koepka returned to the PGA Tour under the returning member program, which saw him pay $5 million to charity, accept that he’ll receive no FedEx Cup bonus money, and agree he cannot be a sponsor exemption for the 2026 signature events.
That same deal was offered to Jon Rahm and Bryson DeChambeau. They didn’t accept it, but a similar offer will likely be handed out to them again.
If LIV Golf folds, Rahm will not hold the same leverage as Koepka did, but he is a bigger star at this stage of his career. Make no mistake, the PGA Tour will want him back immediately.
But Rahm does risk leaving himself without any options at all. Reed didn’t come straight back to the PGA Tour, so he’s spending a year on the DP World Tour first. You’d imagine Rahm would consider doing the same, but it might not be so easy for him.
Rahm is in a feud with the DP World Tour, as the only one of eight players to reject a deal which would have seen him retain his full-time membership. If Rahm agreed to play in six DP World Tour events this year, then he could have played on both LIV Golf and the tour. He did not agree.
For now, his membership is at risk. So, will it be possible for him to spend a season on the DP World Tour like Reed? Maybe not. That makes it all the more likely that Rahm will be back on the PGA Tour the moment LIV folds.
Bryson DeChambeau does YouTube full-time
With DeChambeau, I don’t think it’s as much of a done deal that he returns to the PGA Tour. Not immediately anyway.
He’s been negotiating his contract with LIV, which expires at the end of this season. During these negotiations, he’s made it very clear that he is completely willing to step away from full-time competition and be a full-time YouTuber.
DeChambeau’s channel has over two million subscribers, so he could feasibly do that with all of the money he’s making there.
He was annoyed to see LIV move to a four-day format, so he could commit himself fully to being the content king. It would be a wild thing to do, but it’s also exactly the kind of move you could see the two-time major winner making.
He could qualify for The Open Championship and the US Open, and earn enough points there to play The Masters and the PGA Championship. It’s possible.
He does seem to live for competition, so maybe YouTube won’t quite scratch the itch, but it is on the table for DeChambeau. At least for a year until his suspension expires. Out of Rahm and DeChambeau, the American is absolutely the least likely to take a deal.
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